Senin, 14 Juni 2010

FIFA.com and Google team

FIFA.com and Google team up to help fans celebrate the 2010 FIFA World Cup™
(FIFA.com) Friday 11 June 2010
FIFA.com and Google team up to help fans celebrate the 2010 FIFA World Cup™
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Johannesburg, 11th June 2010. The 2010 FIFA World Cup kicks off in South Africa. During the month-long tournament, millions of fans around the world will follow the games.

To mark the event, FIFA.com, the world’s official football website, and Google have collaborated on a range of online features to help supporters keep track of how each team is doing throughout the tournament. Whether you’re searching for FIFA World Cup news or want to voice your opinion on a player’s performance, we have a number of ways for fans to stay on top of the action:

* Follow your team while browsing the Internet: stay up-to-date when you’re online with the FIFA.com Chrome extension. Get a live feed of FIFA World Cup results, news and match statistics and if you’re supporting a particular team, personalise the gadget for alerts of goals scored by your team as they happen
* See the latest scores and schedules in search results: search for [world cup], [world cup spain], [world cup group g] and more, and you’ll see live scores, latest results and match schedules at the top of your search results. You’ll find quick links to game recaps, live updates, standings and team profiles on FIFA.com
* Follow the tournament on your personalised home page: get all the latest information on FIFA World Cup teams, players and matches streamed to your very own home page with the iGoogle Gadget. If you want to know more about where all the action is happening, click on the ‘venues’ tab to take a closer look at the stadiums
* Get a feel for what it’s like to be there: FIFA.com and South African Tourism have used Google Maps to add information about the host cities, stadiums and attractions, giving people easy access to these sights with Street View and 3D views : maps.google.com/exploresouthafrica

You can get access to all of these features from FIFA.com and Google by visiting google.com/worldcup

Matt Stone, Head of FIFA New Media, commented: "In a landmark initiative, the world’s greatest football site, FIFA.com, has teamed up with one of the world’s leading search engines, Google, to give the global community of football enthusiasts unprecedented ease of access to the news and information they crave. From live feeds to in-depth data on matches, teams and venues, FIFA.com and Google provide every Internet user with a privileged, personalised experience of the World Cup."

New on FIFA.com for the 2010 FIFA World Cup
FIFA.com, available in six languages, is the official online destination for the FIFA World Cup. In 2010, for the first time, FIFA.com users will select the Man of the Match for each of the FIFA World Cup’s 64 games. To interact with FIFA.com and other fans, it is simply a matter of joining the free FIFA.com Club, to enjoy features such as the online Panini Sticker album.

Match data and statistics in unparalleled breadth and depth
FIFA.com will also provide FIFA World Cup match data and statistics in unrivalled breadth and depth, ranging from top-level information to key game statistics plus granular data such as blow-by-blow detail on passes, each player’s speed, and distance in the course of each match.

News, video, features, games and one-stop-shop
With a full range of news, video highlights, player profiles, historical data, behind-the-scenes access to the stars, games, polls, travel features and a one-stop shop for retail, event ticketing, accommodation and hospitality, FIFA.com offers football enthusiasts around the world the most comprehensive online service for the 2010 FIFA World Cup.

About FIFA.com
FIFA.com, the world’s official football website, is the online heart of football.

Recognised as the world’s most authoritative football website, unrivalled for depth, insight and accuracy, FIFA.com reliably and impartially delivers the global football message across multiple digital platforms to an international community of millions of professionals and enthusiasts.

Constantly updated, FIFA.com (live since 1995) offers the latest news, video highlights, historical data, contact with the stars, behind-the-scenes access, and -- through the free FIFA.com Club -- a global meeting point for people who care about football.

In addition, FIFA.com supplies a one-stop shop for retail, event ticketing, accommodation and hospitality. Through serving the global football community it also delivers value to the six FIFA Partners (adidas, Coca-Cola, Emirates, Hyundai, Sony, Visa) and FIFA World Cup™ Sponsors (Budweiser, Castrol, Continental, McDonald’s, MTN, Mahindra Satyam, Seara, Yingli Solar).

FIFA.com is predicted to generate over 10 billion page views during the 2010 FIFA World Cup.

About Google™ Inc.
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

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